Thayer Long catches up with Linda Casey, Editor-in-Chief of BXP magazine, two weeks after their initial discussion about the impact of the COVID-19 pandemic on brands. In this segment, they discuss retail sales, both brick-and-mortar and online as well as the importance of packaging, especially in the food sector.
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This is the second of a series of discussions with print industry business leaders discussing how the COVID-19 situation is impacting their businesses. APTech’s Ken Garner talks with Deirdre Ryder, CEO of VITS International, Nick Bruno, President Harris & Bruno International and Steve Mattingly, Sr. Vice President, Southern Lithoplate. This podcast was recorded March 18, 2020.
Thayer Long talks with Rick Sands, president of Fenway Group. Rick outlines the progressive vision that led to forming this comprehensive communications company; and describes their multi-channel hub and spoke business model that results in print-centric marketing campaigns. Looking towards future business opportunity, Rick talks about a strategic view of print, staying ahead of the clients in terms of latest possibilities. He shares examples of working with and supporting millennials that are in the workforce now.
This is the first of a series of discussions with print industry business leaders, who discuss how the COVID-19 pandemic is, and could continue to, impact their businesses. APTech’s Ken Garner talks with Mike Graff, President and CEO of Sandy Alexander, Gina Danner, CEO of NextPage and Jon Budington, CEO of More Vang.
Thayer Long and Gina Danner, CEO of Nextpage, discuss how personal life decisions and goals transition to successful business growth. As an innovative marketing leader, Gina describes what it means to deliver more than print; how to uncover opportunities by engaging with customers; and how to approach a new generation of designers who have little experience with print.
Thayer Long and Debbie Nicholson, wide-format consultant and owner of Think to INK!, talk about …
Thayer Long talks with Jeff White as he begins his new role, Director of Development, …